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Mesons and baryons in the holographic soft-wall model

Mesons and baryons are considered in soft-wall holographic approach based on the correspondence of string theory in AdS space and conformal field theory in physical space-time. The model generates Regge trajectories linear in n and J (L) for the hadronic mass spectrum. Results obtained for heavy-light meson masses and decay constants are consistent with predictions of HQET. In the baryon sector applications to the nucleon electromagnetic form factors and generalized parton distributions are discussed.