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Researcher profile

Yada Pruksachatkun

Yada Pruksachatkun contributes to research discovery and scholarly infrastructure.

ResearcherAffiliation not importedOpen to collaborate
Computation and LanguageMachine LearningArtificial Intelligencecs.CY

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Published work

8 published item(s)

preprint2026arXiv

SalesSim: Benchmarking and Aligning Multimodal Language Models as Retail User Simulators

We present SalesSim, a framework and testbed for evaluating the ability of Multimodal Large Language Models (MLLMs) to simulate realistic, persona-driven customer behavior in multi-turn, multi-modal, tool-augmented online retail conversations. Unlike prior work that treat user simulation as surface-level dialogue generation, SalesSim models retail interaction and decision-making as a grounded, agentic process, where shoppers with diverse backgrounds, preferences, and dealbreakers interact with a sales agent, seek clarifications, and make informed purchasing decisions. For evaluation, we design a suite of metrics centered on decision alignment, measuring the consistency between the simulator's actions and its persona specifications, as well as conversational quality. We find several behavioral gaps after benchmarking 6 open and closed-source state-of-the-art models. First, while models produce fluent conversations, they display significantly lower lexical diversity and overdisclosure of criteria across personas compared to human conversations. Second, models tend to be persuaded by sales agent suggestions and drift from persona specifications. Even the strongest model achieves less than 79% average alignment with its underlying persona specifications. To make progress on these limitations, we propose UserGRPO, a multi-turn, multi-objective reinforcement learning recipe to optimize both conversational fluency and decision alignment under persona specifications. Our experiments demonstrate that UserGRPO boosts decision alignment of the baseline model by 13.8% while improving conversational quality. By introducing SalesSim, we provide a new testbed for the community to investigate and improve the adherence of user simulators in goal-oriented settings.

0 citations0 reviewsNo code linkedOpen access
preprint2022arXiv

Measuring Fairness of Text Classifiers via Prediction Sensitivity

With the rapid growth in language processing applications, fairness has emerged as an important consideration in data-driven solutions. Although various fairness definitions have been explored in the recent literature, there is lack of consensus on which metrics most accurately reflect the fairness of a system. In this work, we propose a new formulation : ACCUMULATED PREDICTION SENSITIVITY, which measures fairness in machine learning models based on the model's prediction sensitivity to perturbations in input features. The metric attempts to quantify the extent to which a single prediction depends on a protected attribute, where the protected attribute encodes the membership status of an individual in a protected group. We show that the metric can be theoretically linked with a specific notion of group fairness (statistical parity) and individual fairness. It also correlates well with humans' perception of fairness. We conduct experiments on two text classification datasets : JIGSAW TOXICITY, and BIAS IN BIOS, and evaluate the correlations between metrics and manual annotations on whether the model produced a fair outcome. We observe that the proposed fairness metric based on prediction sensitivity is statistically significantly more correlated with human annotation than the existing counterfactual fairness metric.

0 citations0 reviewsNo code linkedOpen access
preprint2022arXiv

Mitigating Gender Bias in Distilled Language Models via Counterfactual Role Reversal

Language models excel at generating coherent text, and model compression techniques such as knowledge distillation have enabled their use in resource-constrained settings. However, these models can be biased in multiple ways, including the unfounded association of male and female genders with gender-neutral professions. Therefore, knowledge distillation without any fairness constraints may preserve or exaggerate the teacher model's biases onto the distilled model. To this end, we present a novel approach to mitigate gender disparity in text generation by learning a fair model during knowledge distillation. We propose two modifications to the base knowledge distillation based on counterfactual role reversal$\unicode{x2014}$modifying teacher probabilities and augmenting the training set. We evaluate gender polarity across professions in open-ended text generated from the resulting distilled and finetuned GPT$\unicode{x2012}$2 models and demonstrate a substantial reduction in gender disparity with only a minor compromise in utility. Finally, we observe that language models that reduce gender polarity in language generation do not improve embedding fairness or downstream classification fairness.

0 citations0 reviewsNo code linkedOpen access
preprint2022arXiv

On the Intrinsic and Extrinsic Fairness Evaluation Metrics for Contextualized Language Representations

Multiple metrics have been introduced to measure fairness in various natural language processing tasks. These metrics can be roughly categorized into two categories: 1) \emph{extrinsic metrics} for evaluating fairness in downstream applications and 2) \emph{intrinsic metrics} for estimating fairness in upstream contextualized language representation models. In this paper, we conduct an extensive correlation study between intrinsic and extrinsic metrics across bias notions using 19 contextualized language models. We find that intrinsic and extrinsic metrics do not necessarily correlate in their original setting, even when correcting for metric misalignments, noise in evaluation datasets, and confounding factors such as experiment configuration for extrinsic metrics. %al

0 citations0 reviewsNo code linkedOpen access
preprint2021arXiv

BOLD: Dataset and Metrics for Measuring Biases in Open-Ended Language Generation

Recent advances in deep learning techniques have enabled machines to generate cohesive open-ended text when prompted with a sequence of words as context. While these models now empower many downstream applications from conversation bots to automatic storytelling, they have been shown to generate texts that exhibit social biases. To systematically study and benchmark social biases in open-ended language generation, we introduce the Bias in Open-Ended Language Generation Dataset (BOLD), a large-scale dataset that consists of 23,679 English text generation prompts for bias benchmarking across five domains: profession, gender, race, religion, and political ideology. We also propose new automated metrics for toxicity, psycholinguistic norms, and text gender polarity to measure social biases in open-ended text generation from multiple angles. An examination of text generated from three popular language models reveals that the majority of these models exhibit a larger social bias than human-written Wikipedia text across all domains. With these results we highlight the need to benchmark biases in open-ended language generation and caution users of language generation models on downstream tasks to be cognizant of these embedded prejudices.

0 citations0 reviewsNo code linkedOpen access
preprint2020arXiv

Intermediate-Task Transfer Learning with Pretrained Models for Natural Language Understanding: When and Why Does It Work?

While pretrained models such as BERT have shown large gains across natural language understanding tasks, their performance can be improved by further training the model on a data-rich intermediate task, before fine-tuning it on a target task. However, it is still poorly understood when and why intermediate-task training is beneficial for a given target task. To investigate this, we perform a large-scale study on the pretrained RoBERTa model with 110 intermediate-target task combinations. We further evaluate all trained models with 25 probing tasks meant to reveal the specific skills that drive transfer. We observe that intermediate tasks requiring high-level inference and reasoning abilities tend to work best. We also observe that target task performance is strongly correlated with higher-level abilities such as coreference resolution. However, we fail to observe more granular correlations between probing and target task performance, highlighting the need for further work on broad-coverage probing benchmarks. We also observe evidence that the forgetting of knowledge learned during pretraining may limit our analysis, highlighting the need for further work on transfer learning methods in these settings.

0 citations0 reviewsNo code linkedOpen access
preprint2020arXiv

jiant: A Software Toolkit for Research on General-Purpose Text Understanding Models

We introduce jiant, an open source toolkit for conducting multitask and transfer learning experiments on English NLU tasks. jiant enables modular and configuration-driven experimentation with state-of-the-art models and implements a broad set of tasks for probing, transfer learning, and multitask training experiments. jiant implements over 50 NLU tasks, including all GLUE and SuperGLUE benchmark tasks. We demonstrate that jiant reproduces published performance on a variety of tasks and models, including BERT and RoBERTa. jiant is available at https://jiant.info.

0 citations0 reviewsNo code linkedOpen access
preprint2020arXiv

SuperGLUE: A Stickier Benchmark for General-Purpose Language Understanding Systems

In the last year, new models and methods for pretraining and transfer learning have driven striking performance improvements across a range of language understanding tasks. The GLUE benchmark, introduced a little over one year ago, offers a single-number metric that summarizes progress on a diverse set of such tasks, but performance on the benchmark has recently surpassed the level of non-expert humans, suggesting limited headroom for further research. In this paper we present SuperGLUE, a new benchmark styled after GLUE with a new set of more difficult language understanding tasks, a software toolkit, and a public leaderboard. SuperGLUE is available at super.gluebenchmark.com.

0 citations0 reviewsNo code linkedOpen access