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Wenwu Ou

Wenwu Ou contributes to research discovery and scholarly infrastructure.

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Published work

9 published item(s)

preprint2026arXiv

SVFSearch: A Multimodal Knowledge-Intensive Benchmark for Short-Video Frame Search in the Gaming Vertical Domain

Multimodal large language models are increasingly used as agent backbones that understand multimodal inputs, plan retrieval actions, invoke external tools, and reason over retrieved information. Yet existing benchmarks rarely evaluate this ability in short-video applications, where a paused frame is often visually ambiguous and answering requires vertical, long-tail, and fast-evolving domain knowledge. We introduce SVFSearch, the first open benchmark for short-video frame search in the Chinese gaming domain. SVFSearch contains 5,000 four-choice test examples and 4,198 auxiliary training examples, each centered on a paused game scene from a real short-video clip. To support fair and reproducible evaluation, SVFSearch provides a frozen offline retrieval environment with a game-domain text corpus, a topic-linked image gallery, and text, image, and multimodal retrieval interfaces, avoiding reliance on uncontrolled web search APIs. We evaluate representative paradigms ranging from direct QA and RAG workflow to Plan-Act-Replan agents and learned search models. Results reveal a large gap between model-only answering, practical agentic search, and oracle knowledge: the best open-source direct-QA model reaches 66.4%, the best practical agent achieves 79.1%, and oracle knowledge reaches 95.4%. Further analysis exposes bottlenecks in visual grounding, retrieval quality, evidence-grounded reasoning, and tool-use behavior, including over-search, answer-only shortcuts, and retrieval-induced misleading.

preprint2021arXiv

Explore User Neighborhood for Real-time E-commerce Recommendation

Recommender systems play a vital role in modern online services, such as Amazon and Taobao. Traditional personalized methods, which focus on user-item (UI) relations, have been widely applied in industrial settings, owing to their efficiency and effectiveness. Despite their success, we argue that these approaches ignore local information hidden in similar users. To tackle this problem, user-based methods exploit similar user relations to make recommendations in a local perspective. Nevertheless, traditional user-based methods, like userKNN and matrix factorization, are intractable to be deployed in the real-time applications since such transductive models have to be recomputed or retrained with any new interaction. To overcome this challenge, we propose a framework called self-complementary collaborative filtering~(SCCF) which can make recommendations with both global and local information in real time. On the one hand, it utilizes UI relations and user neighborhood to capture both global and local information. On the other hand, it can identify similar users for each user in real time by inferring user representations on the fly with an inductive model. The proposed framework can be seamlessly incorporated into existing inductive UI approach and benefit from user neighborhood with little additional computation. It is also the first attempt to apply user-based methods in real-time settings. The effectiveness and efficiency of SCCF are demonstrated through extensive offline experiments on four public datasets, as well as a large scale online A/B test in Taobao.

preprint2021arXiv

Towards Long-term Fairness in Recommendation

As Recommender Systems (RS) influence more and more people in their daily life, the issue of fairness in recommendation is becoming more and more important. Most of the prior approaches to fairness-aware recommendation have been situated in a static or one-shot setting, where the protected groups of items are fixed, and the model provides a one-time fairness solution based on fairness-constrained optimization. This fails to consider the dynamic nature of the recommender systems, where attributes such as item popularity may change over time due to the recommendation policy and user engagement. For example, products that were once popular may become no longer popular, and vice versa. As a result, the system that aims to maintain long-term fairness on the item exposure in different popularity groups must accommodate this change in a timely fashion. Novel to this work, we explore the problem of long-term fairness in recommendation and accomplish the problem through dynamic fairness learning. We focus on the fairness of exposure of items in different groups, while the division of the groups is based on item popularity, which dynamically changes over time in the recommendation process. We tackle this problem by proposing a fairness-constrained reinforcement learning algorithm for recommendation, which models the recommendation problem as a Constrained Markov Decision Process (CMDP), so that the model can dynamically adjust its recommendation policy to make sure the fairness requirement is always satisfied when the environment changes. Experiments on several real-world datasets verify our framework's superiority in terms of recommendation performance, short-term fairness, and long-term fairness.

preprint2020arXiv

ATBRG: Adaptive Target-Behavior Relational Graph Network for Effective Recommendation

Recommender system (RS) devotes to predicting user preference to a given item and has been widely deployed in most web-scale applications. Recently, knowledge graph (KG) attracts much attention in RS due to its abundant connective information. Existing methods either explore independent meta-paths for user-item pairs over KG, or employ graph neural network (GNN) on whole KG to produce representations for users and items separately. Despite effectiveness, the former type of methods fails to fully capture structural information implied in KG, while the latter ignores the mutual effect between target user and item during the embedding propagation. In this work, we propose a new framework named Adaptive Target-Behavior Relational Graph network (ATBRG for short) to effectively capture structural relations of target user-item pairs over KG. Specifically, to associate the given target item with user behaviors over KG, we propose the graph connect and graph prune techniques to construct adaptive target-behavior relational graph. To fully distill structural information from the sub-graph connected by rich relations in an end-to-end fashion, we elaborate on the model design of ATBRG, equipped with relation-aware extractor layer and representation activation layer. We perform extensive experiments on both industrial and benchmark datasets. Empirical results show that ATBRG consistently and significantly outperforms state-of-the-art methods. Moreover, ATBRG has also achieved a performance improvement of 5.1% on CTR metric after successful deployment in one popular recommendation scenario of Taobao APP.

preprint2020arXiv

EdgeRec: Recommender System on Edge in Mobile Taobao

Recommender system (RS) has become a crucial module in most web-scale applications. Recently, most RSs are in the waterfall form based on the cloud-to-edge framework, where recommended results are transmitted to edge (e.g., user mobile) by computing in advance in the cloud server. Despite effectiveness, network bandwidth and latency between cloud server and edge may cause the delay for system feedback and user perception. Hence, real-time computing on edge could help capture user preferences more preciously and thus make more satisfactory recommendations. Our work, to our best knowledge, is the first attempt to design and implement the novel Recommender System on Edge (EdgeRec), which achieves Real-time User Perception and Real-time System Feedback. Moreover, we propose Heterogeneous User Behavior Sequence Modeling and Context-aware Reranking with Behavior Attention Networks to capture user's diverse interests and adjust recommendation results accordingly. Experimental results on both the offline evaluation and online performance in Taobao home-page feeds demonstrate the effectiveness of EdgeRec.

preprint2020arXiv

MTBRN: Multiplex Target-Behavior Relation Enhanced Network for Click-Through Rate Prediction

Click-through rate (CTR) prediction is a critical task for many industrial systems, such as display advertising and recommender systems. Recently, modeling user behavior sequences attracts much attention and shows great improvements in the CTR field. Existing works mainly exploit attention mechanism based on embedding product when considering relations between user behaviors and target item. However, this methodology lacks of concrete semantics and overlooks the underlying reasons driving a user to click on a target item. In this paper, we propose a new framework named Multiplex Target-Behavior Relation enhanced Network (MTBRN) to leverage multiplex relations between user behaviors and target item to enhance CTR prediction. Multiplex relations consist of meaningful semantics, which can bring a better understanding on users' interests from different perspectives. To explore and model multiplex relations, we propose to incorporate various graphs (e.g., knowledge graph and item-item similarity graph) to construct multiple relational paths between user behaviors and target item. Then Bi-LSTM is applied to encode each path in the path extractor layer. A path fusion network and a path activation network are devised to adaptively aggregate and finally learn the representation of all paths for CTR prediction. Extensive offline and online experiments clearly verify the effectiveness of our framework.

preprint2020arXiv

Privileged Features Distillation at Taobao Recommendations

Features play an important role in the prediction tasks of e-commerce recommendations. To guarantee the consistency of off-line training and on-line serving, we usually utilize the same features that are both available. However, the consistency in turn neglects some discriminative features. For example, when estimating the conversion rate (CVR), i.e., the probability that a user would purchase the item if she clicked it, features like dwell time on the item detailed page are informative. However, CVR prediction should be conducted for on-line ranking before the click happens. Thus we cannot get such post-event features during serving. We define the features that are discriminative but only available during training as the privileged features. Inspired by the distillation techniques which bridge the gap between training and inference, in this work, we propose privileged features distillation (PFD). We train two models, i.e., a student model that is the same as the original one and a teacher model that additionally utilizes the privileged features. Knowledge distilled from the more accurate teacher is transferred to the student to improve its accuracy. During serving, only the student part is extracted and it relies on no privileged features. We conduct experiments on two fundamental prediction tasks at Taobao recommendations, i.e., click-through rate (CTR) at coarse-grained ranking and CVR at fine-grained ranking. By distilling the interacted features that are prohibited during serving for CTR and the post-event features for CVR, we achieve significant improvements over their strong baselines. During the on-line A/B tests, the click metric is improved by +5.0% in the CTR task. And the conversion metric is improved by +2.3% in the CVR task. Besides, by addressing several issues of training PFD, we obtain comparable training speed as the baselines without any distillation.

preprint2020arXiv

Semi-supervised Collaborative Filtering by Text-enhanced Domain Adaptation

Data sparsity is an inherent challenge in the recommender systems, where most of the data is collected from the implicit feedbacks of users. This causes two difficulties in designing effective algorithms: first, the majority of users only have a few interactions with the system and there is no enough data for learning; second, there are no negative samples in the implicit feedbacks and it is a common practice to perform negative sampling to generate negative samples. However, this leads to a consequence that many potential positive samples are mislabeled as negative ones and data sparsity would exacerbate the mislabeling problem. To solve these difficulties, we regard the problem of recommendation on sparse implicit feedbacks as a semi-supervised learning task, and explore domain adaption to solve it. We transfer the knowledge learned from dense data to sparse data and we focus on the most challenging case -- there is no user or item overlap. In this extreme case, aligning embeddings of two datasets directly is rather sub-optimal since the two latent spaces encode very different information. As such, we adopt domain-invariant textual features as the anchor points to align the latent spaces. To align the embeddings, we extract the textual features for each user and item and feed them into a domain classifier with the embeddings of users and items. The embeddings are trained to puzzle the classifier and textual features are fixed as anchor points. By domain adaptation, the distribution pattern in the source domain is transferred to the target domain. As the target part can be supervised by domain adaptation, we abandon negative sampling in target dataset to avoid label noise. We adopt three pairs of real-world datasets to validate the effectiveness of our transfer strategy. Results show that our models outperform existing models significantly.

preprint2020arXiv

Understanding Echo Chambers in E-commerce Recommender Systems

Personalized recommendation benefits users in accessing contents of interests effectively. Current research on recommender systems mostly focuses on matching users with proper items based on user interests. However, significant efforts are missing to understand how the recommendations influence user preferences and behaviors, e.g., if and how recommendations result in \textit{echo chambers}. Extensive efforts have been made in examining the phenomenon in online media and social network systems. Meanwhile, there are growing concerns that recommender systems might lead to the self-reinforcing of user's interests due to narrowed exposure of items, which may be the potential cause of echo chamber. In this paper, we aim to analyze the echo chamber phenomenon in Alibaba Taobao -- one of the largest e-commerce platforms in the world. Echo chamber means the effect of user interests being reinforced through repeated exposure to similar contents. Based on the definition, we examine the presence of echo chamber in two steps. First, we explore whether user interests have been reinforced. Second, we check whether the reinforcement results from the exposure of similar contents. Our evaluations are enhanced with robust metrics, including cluster validity and statistical significance. Experiments are performed on extensive collections of real-world data consisting of user clicks, purchases, and browse logs from Alibaba Taobao. Evidence suggests the tendency of echo chamber in user click behaviors, while it is relatively mitigated in user purchase behaviors. Insights from the results guide the refinement of recommendation algorithms in real-world e-commerce systems.