Abstract
For two graphs and with no isolated vertices and for an integer , let denote the maximum possible number of copies of in an -free graph on vertices. The study of this function when is a single edge is the main subject of extremal graph theory. In the present paper we investigate the general function, focusing on the cases of triangles, complete graphs, complete bipartite graphs and trees. These cases reveal several interesting phenomena. Three representative results are: (i) (ii) For any fixed , and , and (iii) For any two trees and , where is an integer depending on and (its precise definition is given in Section 1). The first result improves (slightly) an estimate of Bollobás and Győri. The proofs combine combinatorial and probabilistic arguments with simple spectral techniques.
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