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Machine Translation, Sentiment Analysis, Text Similarity, Topic Modelling, and Tweets: Understanding Social Media Usage Among Police and Gendarmerie Organizations

It is well known that social media has revolutionized communication. Nowadays, citizens, companies, and public institutions actively use social media in order to express themselves better to the population they address. This active use is also carried out by the gendarmerie and police organizations to communicate with the public with the purpose of improving social relations. However, it has been seen that the posts by the gendarmerie and police organizations did not attract much attention from their target audience from time to time, and it has been discovered that there was not enough research in the literature on this issue. In this study, it was aimed to investigate the use of social media by the gendarmerie and police organizations operating in Turkey (Jandarma - Polis), Italy (Carabinieri - Polizia), France (Gendarmerie - Police) and Spain (Guardia Civil - Policía), and the extent to which they can be effective on the followers, by comparatively examining their activity on twitter. According to the obtained results, it was found that Jandarma (Turkey) has the highest power of influence in the twitter sample, and the findings were comparatively presented in the study.