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Crowdfunding Astronomy Research with Google Sky

For nearly four years, NASA's Kepler space telescope searched for planets like Earth around more than 150,000 stars similar to the Sun. In 2008 with in-kind support from several technology companies, our non-profit organization established the Pale Blue Dot Project, an adopt-a-star program that supports scientific research on the stars observed by the Kepler mission. To help other astronomy educators conduct successful fundraising efforts, I describe how this innovative crowdfunding program successfully engaged the public over the past seven years to help support an international team in an era of economic austerity.